happy cows and world's most expensive sandwich!

At one of the greatest departmental stores of all time - the Selfridges in London, you will find the world's most expensive sandwich. A whopping 85 GBP or 170 USD. Isn't that a treat. What makes this sandwich so expensive is that it has one of the most expensive meats in the world - the Wagyu beef.

Wagyu beef also known as Kobe-style beef comes from several breeds of cattle genetically predisposed to intense marbling and to producing a high percentage of oleaginous unsaturated fat. Translating to layman terms. it is the best tasting meat due to naturally enhanced flavor and is extremely tender and juicy meat. Also, it is the beef with the highest nutrition value, up to 5 times the nutrition to that found in your local food store.

The link to happy cows comes from the fact that the Wagyu cows are raised on a climate based diet with beer and sake in the summer. The summer makes the cows loose appetite and premium quality beer and sake are fed to the cows till they gain back their normal appetite. They have masseuse that massages the cows to relax them after a day of sitting and eating the best diet a cow can possibly have. The masseuse uses rice wine and sake to massage the cows which helps in tenderizing the flesh. Massaging the cow also helps in redistribution of the fat considering these cows are not very active. The cows are monitored 24/7 to ensure proper health. Prompt attention is paid to keep the cows happy with basically what we humans would call 24/7 paid concierge service.

So on your next trip to London, make sure Selfridges is in your stop list.